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Photo Credit: Chopova Lowena, Parsons MFA, Mark Fast, Marco Rambaldi

DESIGN RESOURCES

The 5 fashion brands paving for size inclusivity

The 5 fashion brands paving for size inclusivity

Brands celebrating different body types on the runway and e-commerce platforms

Photo Credit: Mark Fast & Sinéad O'Dwyer

Plus-size evolution

Throughout the 2023 season, only 17 fashion brands incorporated at least one plus-size look over a size US 14. Brands such as Sinéad O’Dwyer, Ester Manas, Karoline Vitto, Di Petsa and Bach Mai scoring the highest model inclusivity percentage.

“Bodies should never be a trend. We need inclusive bodies on the runway so that bodies don’t become trends.” says curve model and body positivity activist, Felicity Hayward.

Knitwear is often seen as the forefront in the plus size space, this is due to knit’s ability to stretch and contour around different body shapes.

A unique characteristic the following 5 brands have taken note of and incorporated into their runway and e-commerce collections.

Photo Credit: Mark Fast & Sinéad O'Dwyer

Ester Manas

“Fierce, bold, sexy and inclusive” are the core values of the sustainable brand, Ester Manas. Its designs are inspired by women’s empowerment and sorority impetus, delivering fierce and bold looks.

The fashion inclusivity industry pioneer has been spotted by the H&M Design Award, the Hyères Festival, the LVMH Prize and the ANDAM Prize for the brand’s sustainable and socially responsible pieces.

Photo Credit: Ester Manas

Photo Credit: Ester Manas (FW23)

Photo Credit: Ester Manas (FW23)

Photo Credit: Ester Manas (FW23)

Sinéad O'Dwyer

Sinéad O’Dwyer is the queen of “design for everyone” approach, designing clothing in celebration of bodies as they are, rather than how fashion says they should be.

O’Dwyer continuously challenges the conventional notions of body image within the fashion industry. The brand features models of all sizes, able-bodied and disabled, proving that luxury ready-to-wear is for everyone.

Photo Credit: Sinéad O’Dwyer

Photo Credit: Sinéad O’Dwyer (SS24)

Photo Credit: Sinéad O’Dwyer (SS24)

Photo Credit: Sinéad O’Dwyer (SS24)

Karoline Vitto

Karoline Vitto is all about celebrating the curves, accentuating the folds and placing the body in the centre of the design process.

The namesake label’s apparel sizes ranges from UK 8 to UK 28. Brazilian-born and London-based designer aims to subvert the narrative surrounding shape and size.

Photo Credit: Karoline Vitto

Photo Credit: Karoline Vitto (SS24)

Photo Credit: Karoline Vitto (SS24)

Photo Credit: Karoline Vitto (SS24)

Dolce & Gabbana

“Beauty isn’t a size, it's a state of mind, and attitude and courage make a woman beautiful.”

Dolce & Gabbana refocuses on the intention to pay tribute to women, their morphology and all types of beauty.

In addition to its runway shows, the brand is known to feature models of all shapes and sizes in ad campaigns. The designer duo prides themselves as having always cherished female sensuality in all its forms and expression.

Photo Credit: Dolce & Gabbana

Photo Credit: Dolce & Gabbana (FW23)

Photo Credit: Dolce & Gabbana (SS24)

Photo Credit: Dolce & Gabbana (SS24)

Tanya Taylor

Tanya Taylor isn’t just ticking the boxes for size-inclusive offerings. Through colorful original prints, the brand delivers a collection full of confidence and playful energy to the plus size audience.

Each of Tanya Taylor’s products are thoughtfully designed with real women in mind. Its craftsmanship made to fit and function for the wearer to feel the best version of themselves each and every day.

Photo Credit: Tanya Taylor

Photo Credit: Tanya Taylor (Resort 24)

Photo Credit: Tanya Taylor (Resort 24)

Photo Credit: Tanya Taylor (Resort 24)

Knitup’s Picks

The exclusive Plus-size curvy silhouette choices that Knitup offers. Check them out now!

Women’s Crew Neck Pullover (Curve)

BCI Cotton in 12GG Jacquard stitch

(colors: Sky Blue/Bubble Gum/Scarlet/Sunshine/Emerald)

Women’s Drop Shoulder Cardigan (Curve)

Extrafine Merino Wool in 12GG Jacquard stitch

(colors: Eminence Purple/Sheer Pink)

Women’s Short Skirt (Curve)

Total Easy Care Merino Wool in 12GG Jacquard stitch

(colors: Cacao/Giovinda/Juta/Lizard/Rouge)

Pattern from Knitup Image Gallery


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